Business Entity

• The business entity structure represents the provider of web services.
• It contains information about the company itself: contact information, industry categories, business identifiers, and a list of services provided.

<businessEntity 
                businessKey="uuid:dkeieie-sdfsdf-sdfs-3343334342234"
                operator="http://www.ibm.com"
                authorizedName="John Palms">
  <name>Acme Company</name>
  <description>
    We make things that go wrong.
  </description>
  <contacts>  
    <contact useType="general info">
      <description>General Information</description>
      <personName>John Doe</personname>
      <phone>(803) 777-0234</phone>
      <email>jdoe@acme.com</email>
    </contact>
  </contacts>
  <businessServices>
    ...
  </businessservices>
  <identifierBag>
    <keyedReference
                    TModelKey="UUID:8989df-09df0df9-eede"
                    name="D-U-N-S"
                    value="123456"/>
  </identifierbag>
  <categoryBag>
    <keyedReference
                    TModelKey="UUID:eer90-erere99-9898e-ee3"
                    name="NAICS"
                    value="12334455"/>
  </categorybag>
</businessEntity>

• It contains information such as the name, description, contacts, categories, and business keys.