Vidal's library
Title: | Trust-based recommendation systems: an axiomatic approach |
Author: | Reid Andersen, Christian Borgs, Jennifer Chayes, Uriel Feige, Abraham Flaxman, Adam Kalai, Vahab Mirrokni, and Moshe Tennenholtz |
Book Tittle: | Proceeding of the 17th international conference on World Wide Web |
Pages: | 199--208 |
Publisher: | ACM |
Year: | 2008 |
ISBN: | 978-1-60558-085-2 |
DOI: | 10.1145/1367497.1367525 |
Abstract: | High-quality, personalized recommendations are a key feature in many online systems. Since these systems often have explicit knowledge of social network structures, the recommendations may incorporate this information. This paper focuses on networks that represent trust and recommendation systems that incorporate these trust relationships. The goal of a trust-based recommendation system is to generate personalized recommendations by aggregating the opinions of other users in the trust network. In analogy to prior work on voting and ranking systems, we use the axiomatic approach from the theory of social choice. We develop a set of five natural axioms that a trust-based recommendation system might be expected to satisfy. Then, we show that no system can simultaneously satisfy all the axioms. However, for any subset of four of the five axioms we exhibit a recommendation system that satisfies those axioms. Next we consider various ways of weakening the axioms, one of which leads to a unique recommendation system based on random walks. We consider other recommendation systems, including systems based on personalized PageRank, majority of majorities, and minimum cuts, and search for alternative axiomatizations that uniquely characterize these systems. Finally, we determine which of these systems are incentive compatible, meaning that groups of agents interested in manipulating recommendations can not induce others to share their opinion by lying about their votes or modifying their trust links. This is an important property for systems deployed in a monetized environment. |
Cited by 3 - Google Scholar - ISBNdb - Amazon
@InProceedings{andersen08a,
author = { Reid Andersen and Christian Borgs and Jennifer
Chayes and Uriel Feige and Abraham Flaxman and Adam
Kalai and Vahab Mirrokni and Moshe Tennenholtz },
title = {Trust-based recommendation systems: an axiomatic
approach},
booktitle = {Proceeding of the 17th international conference on
World Wide Web},
year = 2008,
isbn = {978-1-60558-085-2},
pages = {199--208},
location = {Beijing, China},
doi = {10.1145/1367497.1367525},
publisher = {{ACM}},
address = {New York, NY, USA},
abstract = {High-quality, personalized recommendations are a key
feature in many online systems. Since these systems
often have explicit knowledge of social network
structures, the recommendations may incorporate this
information. This paper focuses on networks that
represent trust and recommendation systems that
incorporate these trust relationships. The goal of a
trust-based recommendation system is to generate
personalized recommendations by aggregating the
opinions of other users in the trust network. In
analogy to prior work on voting and ranking systems,
we use the axiomatic approach from the theory of
social choice. We develop a set of five natural
axioms that a trust-based recommendation system
might be expected to satisfy. Then, we show that no
system can simultaneously satisfy all the
axioms. However, for any subset of four of the five
axioms we exhibit a recommendation system that
satisfies those axioms. Next we consider various
ways of weakening the axioms, one of which leads to
a unique recommendation system based on random
walks. We consider other recommendation systems,
including systems based on personalized PageRank,
majority of majorities, and minimum cuts, and search
for alternative axiomatizations that uniquely
characterize these systems. Finally, we determine
which of these systems are incentive compatible,
meaning that groups of agents interested in
manipulating recommendations can not induce others
to share their opinion by lying about their votes or
modifying their trust links. This is an important
property for systems deployed in a monetized
environment. },
cluster = {9171789468632490605},
url = {http://jmvidal.cse.sc.edu/library/andersen08a.pdf},
}
Last modified: Wed Mar 9 10:16:56 EST 2011